Today, let's talk about behind-the-scenes (BTS) photography for social media. For organizations and businesses, these snapshots aren't just filler content; they're storytelling goldmines! Let's explore why these images are a must, how often to post them, and I’ll even throw in five tailored post ideas for different business types. Ready? Let's get started!
1. Why Should You Post Behind-the-Scenes Images?
2. How Often Should You Post?
3. Post Ideas for Different Business Types
Behind-the-scenes photos are not just about transparency; they are about storytelling, engagement, and building a brand that resonates with your audience on a human level. Remember, every business has its unique rhythm, so tailor your BTS content to suit your brand's voice and audience's interests.
I'm Laura Occhipinti, your go-to social media manager and business strategist.