How to Get Noticed in FB Groups

Many of the "good" Facebook groups do not allow blatant advertising.  For instance you can't post something like this on the wall anytime you want:

But some groups will allow some sort of "advertising". Usually it will look like this:

• Every Friday you can post an ad like you see above.
  
• You can share your blog as long as it sticks to the topic of the group.
• You can run a contest that truly gives something away (no half off discount but a true FREE item/service).
• If you are running a FREE event, you can post it any time you want.

If you belong to a group that has exceptions, as I stated above, that is a WIN for you! Now the trick is to make sure your post does not get pushed down and buried by the normal, every day chatter or by other people's "ads".

The Secret Strategy

The secret to making sure your ad gets seen is to get people to comment on it. Every time someone comments on a post in a FB group, that post gets bumped up to the top!


Here are some examples of what to do regarding the possible scenarios I posted above.

1. For these scenarios:

• Every Friday you can post an ad like you see above.
• You can share your blog as long as it sticks to the topic of the group.

What to do:

• Do not just post the ad or your blog.  Post A QUESTION along with your ad or blog.
  

Sample post:
"After I had a doula at the birth of my first child I knew it was the career for me!  Did you have a doula at your birth? http://brentwooddoula.com/"

"So tell me moms, how much did the ultrasound tech say your baby weighted VS the actual weight at birth? http://brentwooddoula.com/2015/06/size-matters/"

2. For this scenario:

• You can run a contest that truly gives something away (no half off discount but a true FREE item/service).

What to do:

• Make sure your contest requires them to COMMENT. This will keep your contest at the top of the page.
• There are LOTS of strategies for holding a successful contest.  Watch (or rewatch) my webinar to find out more.

Sample post:

• "I’m a lactation consultant in Oklahoma City www.MilkBabies.com  I’m running a contest just for the members of this group.  To enter to win a spot in my breastfeeding class, COMMENT on this image by 6.15 at 9pm.  I’ll announce the winner right here!”

3. For this scenario:

• If you are running a FREE event, you can post it any time you want.

What to do:

• Make sure your post requires them to COMMENT. This will keep your free event at the top of the page.
• To do this leave information OUT so it forces them to comment.

Sample post:

• "I’m a doula and offering a free childbirth education class. I have space for 10 moms in it.  If you want more information, comment below and I'll send you a PM with the details. www.AwesomeDoula.com"

If this blog helped you then it may help others.  Please share it with friends and with groups you are in.  For bonus points, ask a question when you share it so others will comment ;)  

Was this helpful?